BUTTERFLYY
STARS
ButterflyyStars is an Instagram account I created to help followers find their niche through creative mediums. ButterflyyStars relied on the artform of moodboarding, earning over 100K followers and multiple brand partnerships. Through the account, I hosted contests, giveaways, and sponsorships.
Founder and Manager
June 2020 to July 2023
June 2020 to July 2023
AT A
*GLANCE
• Content Creation
• PR/Brand Sponsorships
• Brand Marketing
• Social Media Management (Instagram, Tiktok, Pinterest, etc.)
• Trend Analysis
• Adobe Illustrator/Photoshop
• Editing and Photography
• Account Growth
• PR/Brand Sponsorships
• Brand Marketing
• Social Media Management (Instagram, Tiktok, Pinterest, etc.)
• Trend Analysis
• Adobe Illustrator/Photoshop
• Editing and Photography
• Account Growth
Growth-driven posts created
Weekly engagements
Interactions per post
Pinterest views and impressions
KEY
*RESULTS
• Managed content creation and social media for audience of 100K+
• Maintained daily posting for all three years (3 stories a day, one carousel post a day)
• Led brand partnerships with 5+ brands, including Ecosusi Vintage, LOOPS Beauty, etc.
• Produced growth-driven posts (longform, shortform, static, stories, etc.)
• Managed associated Pinterest, earning 300+ followers and 60K+ monthly impressions
• Utilized tools such as Phonto, Canva, Adobe Illustrator/Photoshop, Magic Eraser, PicsArt, etc.
• Maintained daily posting for all three years (3 stories a day, one carousel post a day)
• Led brand partnerships with 5+ brands, including Ecosusi Vintage, LOOPS Beauty, etc.
• Produced growth-driven posts (longform, shortform, static, stories, etc.)
• Managed associated Pinterest, earning 300+ followers and 60K+ monthly impressions
• Utilized tools such as Phonto, Canva, Adobe Illustrator/Photoshop, Magic Eraser, PicsArt, etc.
MY
*EXPERIENCE
ButterflyyStars was my first real step into the world of social media marketing, brand marketing, and content creation. Through ButterflyyStars, I was able to interact with other creators and learn how to grow different accounts. Additionally, I was able to participate in influencer marketing from the perspective of a consumer and a brand. I managed all aspects of the account throughout the three years it was running, and I was able to connect with my followers through various means. I was also given the opportunity to speak out on important issues due to the large platform I managed.
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LET'S HAVE A
*CONVERSATION
