Knowledge in managing social media accounts on various platforms in alignment with respective algorithms, including Instagram, Tiktok, Pinterest, Youtube, etc.
Adobe Creative Suite
Knowledge in the following Adobe apps: Illustrator, Premiere Pro, Photoshop, XD, After Effects, Behance.
Copywriting
Understanding of how to create email briefs, craft email designs in Canva, and send emails through Klaviyo.
Logo Design
Knowledge in how to create responsive, effective logos for various brands utilizing design tools.
Graphic Design
Knowledge in various graphic design tools, including the Adobe Creative Suite, Figma, and Canva. Understanding of how to effectively utilize color theory, fonts, sizing, and layouts to create dynamic content.
Web Design
Experience in using web design tools such as Webflow, CSS, Wordpress, Bluehost, Squarespace, Shopify, Figma, and Adobe XD.
Brand Marketing/PR
Experience landing brand promotions in articles, using social media to effectively market a brand's values through paid promotions, and understanding how to maximize influencer marketing for customer acquisition.
Video/Photo Editing
Experience in video and photo editing using various editing tools, including Premiere Pro, Photoshop, Illustrator, Phonto, PicsArt, and FinalCut Pro.
Shopify
Expertise in Shopify platform, including web design, discount reporting and creation, product listings, order managing, and other admin aspects.
Amazon Seller
Understanding of Amazon Seller Central functions, including bidding, buy box, ROAS targets, product listings, storefronts, etc.
Meta Ads
Expertise in creating Meta Ads campaigns, tracking ROAS and reach, A/B testing, ads creation, etc.
Google Ad Sense
Experience in Google Ad Sense, including YouTube ad placements, site ads, and tracking ROAS targets.
Financials
Experience in crafting financial documents, including monthly P&Ls, discount reporting, and daily performance.